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JoJo
Zezhou Jin
Childrenswear

The blouse and skirt are dyed and screen-printed with natural dye, the leather-like black vest is created by a sustainable fiber made from pineapple leaves – Piñatex.

The garment and accessories are inspired by the nurses and soldiers around the 20th Century war period.

The print on the skirt is a design inspired by the coronavirus structure, the red shirring detail of the blouse represents the scars and wounded skin of soldiers.

The theme was inspired by an old photo of a hospital, where a medical worker is taking care of the patient on a white bed covered with beige knitted blanket.

This fashion collection pays tribute to all fearless heroes in the 2020 pandemic. Thanks for your dedication and contribution.
The video recorded the process of dyeing, screen-printing, and some clips of the photoshoot.
Meet the Designer

My designs are usually fantasy-led. I believe fashion is not all about silhouette, fabrication, or technique, it’s about storytelling, expressing emotions, and inspiration. My memory of a childlike imaginary world full of fun, has given me unlimited ideas to create. My yearning towards the fearlessness of innocent children has driven me to convey my thoughts through them, they are the ones who really see the truth. A Chinese proverb says, “Newborn calves are not afraid of the tiger”, they who know nothing, fear nothing. I envy their infinite imaginations and boldness of expression. I want to convey to my audience an innocent feeling with a strange prologue for the unveiling of a fantasy.